Upon successful completion of this course, participants will be able to:

Chapter 1

• Recognize the advantages and requirements of different business organizations.
• Identify factors to consider when buying an existing business.
• Recognize methods for determining how much to pay for a business.
• Identify important factors for selecting a new business location.
• Recognize the key sections of a business plan and how it can be used.

Chapter 2

• Identify options and strategies available for small business financing.
• Identify the advantages of leasing vs. purchasing assets.

Chapter 3

• Recognize methods for maximizing working capital and improving cash management.
• Identify processes for inventory management and control.

Chapter 4

• Recognize the elements of different business structures.
• Identify items within legal contracts.
• Recognize the value of patents and where to register a trademark.

Chapter 5

• Recognize financial records necessary to improve internal controls.
• Identify different financial ratios useful for financial analysis.
• Recognize major elements in business costs.

Chapter 6

• Identify elements of different taxes, including income and sales taxes.

Chapter 7

• Recognize different components of marketing research.
• Identify the advantages of new product introductions.
• Recognize social media as it applies to marketing.
• Identify key factors in creating a pricing strategy.

Chapter 8

• Recognize factors to consider when selecting insurance policies.
• Identify software useful for a small business.

Chapter 9

• Identify the advantages of different staffing strategies.