Effective Business Communications

13 Credits: Communications & Marketing


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Effective Business Communications

Course Level
CPE Credits

13 Credits: Communications & Marketing

Course Description

In the fast-paced world of business, effective communication, both oral and written, is a crucial skill often overlooked by professionals. This course addresses this gap, providing comprehensive training in business communication for individuals who may not have had recent formal education in this area. The course begins by establishing a foundational understanding of the communication process and the impact of behavioral science on management and communication. Participants will learn about various forms of communication, including metacommunication, and how to use words effectively. The course also delves into the construction of sentences, the power of positive and negative phrasing, and techniques to emphasize ideas. Further, it covers the essentials of paragraph construction for different types of reports and planning effective messages. Participants will gain insights into various business messages, including how to convey unpleasant news, persuasive written communication, and special communication pieces like condolences. The course also explores job-related communications, including resume writing, job applications, and report writing, emphasizing research methods, problem-solving, data organization, report outlining, and the use of visual aids. Additionally, it focuses on developing an objective writing style, effective listening habits, speaking styles, and leveraging technology in business communication. This course is essential for professionals seeking to enhance their communication skills, ensuring clarity, effectiveness, and efficiency in all business interactions.

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Learning Objectives

Upon successful completion of this course, participants will be able to:

Chapter 1

  • Identify elements of the communication process.
  • Identify the influence of behavioral science on management and communication.

Chapter 2

  • Define examples of kinesic communication.
  • Identify examples of metacommunication.
  • Recognize examples of effective word usage.

Chapter 3

  • Identify simple, compound and complex sentences.
  • Differentiate between positive and negative sentences.
  • Recognize several techniques for emphasizing an idea.

Chapter 4

  • Identify correct and effective use of paragraphs for different written reports.

Chapter 5

  • Identify elements for planning an effective message.

Chapter 6

  • Recognize the different types and usages of business messages.

Chapter 7

  • Recognize the different types of business communications that convey unpleasant messages.
  • Identify effective techniques of collection and credit notices.

Chapter 8

  • Identify effective sales and persuasive written communication.
  • Recognize the convincing evidence for a sales presentation.

Chapter 9

  • Identify effective elements for condolences or sympathy letters.
  • Recognize the components of other unique/special communication pieces.

Chapter 10

  • Recognize the attributes of a person who deserves a job.
  • Identify the information and content of an effective resume.

Chapter 11

  • Define the basics of good job applications.
  • Recognize strong components and usage of elements within an application.

Chapter 12

  • Recognize the nature of business reports.
  • Identify different research methods.
  • Recognize the logical steps in problem-solving.
  • Identify the best methods to collect and organize data.
  • Recognize organization methods to develop a better report.

Chapter 13

  • Recognize the report outlining process.
  • Define the steps to organize a report in logical sequences.
  • Identify effective introductions, findings, conclusions, and recommendations.

Chapter 14

  • Recognize the advantages of using tables, charts, and graphs in a report.
  • Identify the types of charts and graphs used to present quantitative data.

Chapter 15

  • Recognize an objective writing style.
  • Recognize the proper tense, accurate nouns and pronouns.
  • Identify the effectiveness of using common language.
  • Recognize useful devices for good transitions.

Chapter 16

  • Identify the factors that contribute to a finished report.
  • Recognize objectivity in a report.
  • Identify the proper use of documentation and footnotes.

Chapter 17

  • Recognize the characteristics of memos and short reports.
  • Identify the useful application of memos and shorter reports.

Chapter 18

  • Recognize the principles of effective listening.
  • Identify detrimental listening habits.
  • Recognize the four types of speaking styles.

Chapter 19

  • Recognize technologies used in business communications.




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Course Specifics

Course ID
Revision Date
August 3, 2022

There are no prerequisites.

Advanced Preparation


Number of Pages

Compliance Information

NASBA Provider Number: 103220

CFP Notice: Not all courses that qualify for CFP® credit are registered by Western CPE. If a course does not have a CFP registration number in the compliance section, the continuing education will need to be individually reported with the CFP Board. For more information on the reporting process, required documentation, processing fee, etc., contact the CFP Board. CFP Professionals must take each course in it’s entirety, the CFP Board DOES NOT accept partial credits for courses.

Meet The Experts

For many years, Delta CPE LLC has offered a wide variety of continuing education courses for financial professionals. Topics covered by Delta’s courses include accounting, financial management, budgeting, investments, financial statement reporting, business management, IFRS, ethics, valuations, real estate, and business writing. The diversity and breadth of Delta’s course offerings make the company a prolific and unique contributor to the CPE world. Delta’s well-credentialed authors and contributors have also been published in numerous academic and professional journals and quoted by some of the leading financial media outlets.