Upon successful completion of this course, participants will be able to:

Chapter 1

• Identify elements of the communication process.
• Identify the influence of behavioral science on management and communication.

Chapter 2

• Define examples of kinesic communication.
• Identify examples of metacommunication.
• Recognize examples of effective word usage.

Chapter 3

• Identify simple, compound and complex sentences.
• Differentiate between positive and negative sentences.
• Recognize several techniques for emphasizing an idea.

Chapter 4

• Identify correct and effective use of paragraphs for different written reports.

Chapter 5

• Identify elements for planning an effective message.

Chapter 6

• Recognize the different types and usages of business messages.

Chapter 7

• Recognize the different types of business communications that convey unpleasant messages.
• Identify effective techniques of collection and credit notices.

Chapter 8

• Identify effective sales and persuasive written communication.
• Recognize the convincing evidence for a sales presentation.

Chapter 9

• Identify effective elements for condolences or sympathy letters.
• Recognize the components of other unique/special communication pieces.

Chapter 10

• Recognize the attributes of a person who deserves a job.
• Identify the information and content of an effective resume.

Chapter 11

• Define the basics of good job applications.
• Recognize strong components and usage of elements within an application.

Chapter 12

• Recognize the nature of business reports.
• Identify different research methods.
• Recognize the logical steps in problem-solving.
• Identify the best methods to collect and organize data.
• Recognize organization methods to develop a better report.

Chapter 13

• Recognize the report outlining process.
• Define the steps to organize a report in logical sequences.
• Identify effective introductions, findings, conclusions, and recommendations.

Chapter 14

• Recognize the advantages of using tables, charts, and graphs in a report.
• Identify the types of charts and graphs used to present quantitative data.

Chapter 15

• Recognize an objective writing style.
• Recognize the proper tense, accurate nouns and pronouns.
• Identify the effectiveness of using common language.
• Recognize useful devices for good transitions.

Chapter 16

• Identify the factors that contribute to a finished report.
• Recognize objectivity in a report.
• Identify the proper use of documentation and footnotes.

Chapter 17

• Recognize the characteristics of memos and short reports.
• Identify the useful application of memos and shorter reports.

Chapter 18

• Recognize the principles of effective listening.
• Identify detrimental listening habits.
• Recognize the four types of speaking styles.

Chapter 19

• Recognize technologies used in business communications.