Webcast
Overview
CPE Credits
3 Credits: Communications & Marketing
Course Description
Online marketing has become an essential tool for acquiring new business and establishing yourself as a professional. This course will discuss the major components of online marketing, beginning with your website. Other topics covered in this course include content marketing, search engine optimization, online ads, social media, and other ways to bring in qualified leads online.
Learning Objectives
Upon successful completion of this course, participants will be able to:
- List the 5C formula for website success
- Define content marketing and gain a basic understanding of how to use it
- Describe the difference between organic SEO and paid ads
- Identify seven ways to get online traffic
- List the pros and cons of social media
Course Specifics
|
Course ID WC16165866 |
Revision Date March 22, 2020 |
Prerequisites None |
Advanced Preparation none |
Compliance information
NASBA Provider Number: 103220
Course Instructor
Sandra Leyva is a CPA and holds an MBA in IT from the University of Dallas. She also holds a MS in Applied Cognition and Neuroscience. Sandi is the founder of Accountant’s Accelerator, which has helped thousands of accountants earn more, work less, and serve their clients better through her innovative coaching and training services. Sandi is the author of 30 books and over 1,500 articles and has presented hundreds of educational programs. Over the years, Sandra Leyva has received numerous awards. In 2013 she received the 2013 Small Business Influencer Community Choice Award, was named one of Accounting Today’s …
Attract New Clients Using Online Marketing
CPE CREDITS
3 Credits: Communications & Marketing
$147.00
Webcasts are available for viewing Monday - Saturday, 8am - 8pm ET.
This webcast is 3 hours in length so you must start it before 05:00 pm ET.
Start within 1 hour(s) and 48 minutes to watch today.
Webcast
Overview
CPE Credits
3 Credits: Communications & Marketing
Course Description
Online marketing has become an essential tool for acquiring new business and establishing yourself as a professional. This course will discuss the major components of online marketing, beginning with your website. Other topics covered in this course include content marketing, search engine optimization, online ads, social media, and other ways to bring in qualified leads online.
Learning Objectives
Upon successful completion of this course, participants will be able to:
- List the 5C formula for website success
- Define content marketing and gain a basic understanding of how to use it
- Describe the difference between organic SEO and paid ads
- Identify seven ways to get online traffic
- List the pros and cons of social media
Course Specifics
|
Course ID WC16165866 |
Revision Date March 22, 2020 |
Prerequisites None |
Advanced Preparation none |
Compliance information
NASBA Provider Number: 103220
Course Instructor
Sandra Leyva is a CPA and holds an MBA in IT from the University of Dallas. She also holds a MS in Applied Cognition and Neuroscience. Sandi is the founder of Accountant’s Accelerator, which has helped thousands of accountants earn more, work less, and serve their clients better through her innovative coaching and training services. Sandi is the author of 30 books and over 1,500 articles and has presented hundreds of educational programs. Over the years, Sandra Leyva has received numerous awards. In 2013 she received the 2013 Small Business Influencer Community Choice Award, was named one of Accounting Today’s …
Attract New Clients Using Online Marketing
CPE CREDITS
3 Credits: Communications & Marketing
Webcasts are available for viewing Monday - Saturday, 8am - 8pm ET.
This webcast is 3 hours in length so you must start it before 05:00 pm ET.
Start within 1 hour(s) and 48 minutes to watch today.
$147.00