There are no prerequisites.

Course Description

Financial management and planning for any organization can prove to be overwhelming tasks. Financial Management and Budgeting for the Effective CFO investigates many budgeting options for companies, which vary depending on a company's size and needs. Key topics in this course cover strategies and potential hazards of acquisitions, budgeting, pricing, capital budgeting, and cash management. Instructor Steven Bragg's overview provides a myriad of options that will help you select the best financial management plan for your company.

This course covers material also contained in The CFO Guidebook.


Steven M. Bragg, CPA

Steven M. Bragg, CPA, is a full-time book and course author who has written more than 70 business books. He provides Western CPE with self-study courses in the areas of accounting and finance, with an emphasis on the practical application of accounting standards and management techniques. A sampling of his courses include the The New Controller Guidebook, The GAAP Guidebook, Accountants’ Guidebook, and Closing the Books: An Accountant’s Guide. He also manages the Accounting Best Practices podcast.

Steven has been the CFO or controller of both public and private companies and has been a consulting manager with Ernst & Young and an auditor with Deloitte & Touche. He holds an MBA from Babson College, a Master of Finance from Bentley College, and a BA from the University of Maine (summa cum laude).

Course Specifics

Dec 8, 2017
There are no prerequisites.

Compliance Information

Qualifies for CA Fraud: No

Learning Objectives

Upon successful completion of this course, participants will be able to:

Chapter 1

  • Identify the strategies under which acquisitions are made, the steps in the due diligence process, the characteristics of a strong acquisition candidate, and the various methods for valuing an acquisition candidate.

Chapter 2

  • Cite the advantages and disadvantages of budgeting, types of budgets, and how to operate without a budget.

Chapter 3

  • Itemize the different types of product pricing and the situations in which they are most useful.

Chapter 4

  • Itemize the different types of product pricing and the situations in which they are most useful.

Chapter 5

  • State the methods used to construct and update a cash forecast, as well as the methods employed to concentrate cash for investment purposes.

Table of Contents

Chapter 1 – Mergers and Acquisitions

Learning Objectives


Acquisition Strategies

The Failings of Acquisition Strategy

Acquisition Due Diligence

Indicators of a Strong Acquisition Candidate

Acquisition Valuation

Forms of Acquisition Payment

The Stock-for-Stock Exchange

The Debt Payment

The Cash Payment


The Acquisition Legal Structure

Tax Issues

Issues with Stock Purchases

Gain Recognition Avoidance Rules

Type “A” Acquisition

Type “B” Acquisition

Type “C” Acquisition

Triangular Merger

Reverse Triangular Merger

Asset Purchase


Acquisition Integration

General Integration Concepts

Function-Specific Integration Issues

Integration for the Serial Acquirer



Chapter 1 – Review Questions

Chapter 2 – Budgeting and Forecasting

Learning Objectives


The Advantages of Budgeting

The Disadvantages of Budgeting

Capital Budgeting Problems

The Command and Control System

Behavioral Impacts

Bureaucratic Support

Information Sharing

The System of Budgets

The System of Budgets for a Multi-Division Company

Operating Decisions Impacting the System of Budgets

The Reasons for Budget Iterations

Alternatives to the Budget

Forecasting without a Budget

Capital Budgeting

Goal Setting without a Budget

Strategy without a Budget

Management Guidelines

The Role of Senior Management

Compensation without a Budget

Behavioral Norms

Profit Knowledge

Information Exchange

Accounting Reports

The Rolling Forecast

The Rolling Forecast Format


Chapter 2 – Review Questions

Chapter 3 – Product Pricing

Learning Objectives


Psychological Pricing

Cost Plus Pricing

Dynamic Pricing

Freemium Pricing

High-Low Pricing

Premium Pricing

Time and Materials Pricing

Value Based Pricing

Other Pricing Strategies

Internet Pricing

Price Elasticity of Demand

Cross Price Elasticity of Demand

Non-Price Determinants of Demand


Chapter 3 – Review Questions

Chapter 4 – Capital Budgeting

Learning Objectives


CFO Responsibilities

Overview of Capital Budgeting

Bottleneck Analysis

Net Present Value Analysis

The Payback Method

The Outsourcing Decision

The Lease versus Buy Decision

The Post Installation Review


Chapter 4 – Review Questions

Chapter 5 – Cash Management

Learning Objectives


The Cash Forecast

The Short-Term Cash Forecast

The Medium-Term Cash Forecast

The Long-Term Cash Forecast

The Use of Averages

The Use of Clearing Dates in a Forecast

Cash Forecast Reconciliation

The Need for Cash Concentration

Cash Sweeping

The Zero Balance Account

Multiple Sweep Arrangements

Manual Sweeping

Sweeping Rules

Sweep Problems

Sweep Costs


Notional Pooling

Notional Pooling Problems

Notional Pooling Costs


Multi-Tiered Banking

Cash Concentration Best Practices

Cash Concentration Alternatives


Chapter 5 – Review Questions

Review Question Answers and Rationales


Final Examination

Answer Sheet

Course Evaluation

Choose Your Preferred Format

Online Access

Get immediate access to a robust collection of learning and reference materials, allowing you to dive deep into the information you need. Our self-study materials are authored by top-quality, industry experts who focus on helping you grasp concepts quickly using real-life examples. Download your CPE to any device, and take it with you so you can learn when and wherever you want. Complete your CPE with an online exam, and enjoy instant grading with the option to print your certificate immediately upon passing.

online access
Hard Copy

Our self-study materials are authored by top-quality, industry experts. You’ll receive a bound notebook of all the course materials, shipped to you within one business day. In addition, you’ll also have full online access. Each self-study package includes a robust collection of learning and reference materials to help you cover the information efficiently and put it into practice immediately.

hard copy
Self-Study Video

Experience high-quality instruction with our Self-Study Videos, available to you 24/7. With more than 80+ videos currently in the Western CPE Self-Study Video library, you can see and hear our expert instructors deliver the information you need in a dynamic way that allows you to immediately apply your learning. Unlike a live course or webcast, you can complete the course on your own time, playing and pausing as needed. Self-Study Videos allow you to complete your CPE requirements on your own time.

hard copy

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