The Rainmaker's Marketing Strategies for Future Leaders - Learning Objectives

Upon successful completion of this course, participants will be able to:

• Section 1
• Understand the components of the RAINMAKER Strategy for Success Model.
• Identify the components of the formula for success and apply them appropriately.
• Set rainmaking goals.
• Understand and apply the basics of marketing and creating a marketing plan.
• Section 2
• Design a magic marketing mix.
• Discover your client’s needs in terms of research and development in order to “make it rain.”
• Develop accounts by establishing and expanding client relationships.
• Section 3
• Identify the components of the RAIN process and utilize that process in meetings with prospective clients.
• Section 4
• Understand and utilize the steps of “N,” negotiate the start, and the triple-win strategy.